Sending domains. DNS records. Warm-up programs. Templates that don't trip spam filters. Weekly reports that show what's happening to your campaigns after you hit send.
End-to-end execution, so your messages land in inboxes, your reputation stays clean, and you don't have to think about it.
New sending domains chosen for deliverability. Separate from your primary brand domain so your main reputation stays protected.
SPF, DKIM, DMARC, and BIMI records configured correctly. Verified end-to-end, not just pasted in.
Instantly, Smartlead, Mailgun, SendGrid, or whatever fits your volume and budget. We've used most.
Workspace mailboxes for cold outreach, M365 for transactional, with sensible naming and IP allocation.
4–6 week structured warm-up before any real sends. The single most important step most senders skip.
Daily checks on domain and IP reputation, blacklist monitoring, and proactive remediation.
Inbox placement testing across Gmail, Outlook, Yahoo, and corporate filters, so you know where your mail is actually going.
Suppression list management, bounce categorization, and complaint loops configured properly.
Rendering-safe HTML that works in Outlook, Gmail, dark mode, and mobile. Without breaking your spam score.
For cold outreach, plain text often outperforms. We know when to skip the design and let the words work.
3–5 step cadences, follow-ups, and reply handlers written for a real human voice and a real reply rate.
Reusable templates for newsletters, announcements, and transactional emails. Branded and on-tone.
Validation, deduplication, and risky-domain removal before a single message goes out.
Lists sliced by intent, industry, role, geography, or behaviour, so the right message reaches the right person.
Subject lines, sender names, copy variants, sending times. With statistical significance, not gut calls.
Schedule, throttle, and pace sends across mailboxes. No all-at-once blasts that kill your reputation.
Lead scoring, intent signals, and contact enrichment augmented with AI, so the highest-likelihood targets get prioritized in every send.
Auto-classification of replies: positive responses routed to humans, out-of-offices handled silently, opt-outs respected immediately.
Open rate, reply rate, bounce rate, inbox placement, unsubscribes. With context, not just numbers.
GDPR, CAN-SPAM, and CASL. Unsubscribe handling, suppression, and consent records done correctly.
Live view of domain reputation, blacklists, and inbox placement. Accessible to you 24/7.
What's working, what's degrading, and what to test next. In plain English, written by a human.
Domains, DNS, mailboxes, and platform. Configured to a deliverability baseline before any campaign goes live.
4–6 weeks of structured sending to build sender trust. We don't skip this. Ever.
Campaigns go out paced and segmented. Reputation, placement, and reply rates monitored daily.
Weekly reports, monthly optimization, quarterly reviews, and proactive intervention when something shifts.
Whether you're starting cold outreach from scratch or your existing program is hitting spam. Start with a 30-minute deliverability call.
Or email hello@wearebh.com. We reply within one business day.